Where your competition is in Kentucky
The largest concentrations of air duct cleaning companies in our Kentucky data are in Louisville, Lexington, Bowling Green, New Castle, Frankfort, Crestwood, Nicholasville and Caneyville. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Louisville.
The map pack in Kentucky
The map pack is a three-slot race, and in Kentucky it is won by review count and recency far more than by rating: 72.7% of Kentucky air duct cleaning companies are already at 4.5 stars or better, so stars do not separate anyone. The 75th percentile is 53 reviews and the 90th is 199. Those are the numbers to plan around, not the median.
The website gap in Kentucky
26.1% of Kentucky air duct cleaning companies list no website on their Google profile, fewer than the national 35.1%. Nationally, air duct cleaning companies with a website have a median of 18 reviews against 2 without. A five-page site with tap-to-call and a page per service is the cheapest gap to close.
How Kentucky compares
Of the 37 states in our data, Kentucky ranks 36th for the number of air duct cleaning companies, 26th for median review count, and 29th for the share with no website, so a website alone will not set you apart here. The review bar is lower than in most of the country, so a few months of asking every customer moves you up fast.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Kentucky | 23 | 5 | 26.1% |
| Alabama | 23 | 8 | 26.1% |
| Delaware | 36 | 4 | 69.4% |
| District of Columbia | 39 | 43 | 7.7% |
| Florida | 1,205 | 6 | 48.4% |
| Georgia | 168 | 5 | 28% |
| Maryland | 201 | 8 | 36.3% |
| North Carolina | 121 | 18 | 34.7% |
| South Carolina | 51 | 12 | 25.5% |
What to do first in Kentucky
- Put up a real website if you are in the 26.1% without one. Service pages, city pages for Louisville, Lexington, Bowling Green, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 5-review shop past the Kentucky 75th percentile (53) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Kentucky customers decide.
- Follow up every lead within five minutes. Speed to lead beats ad spend in a trade where the customer is collecting three quotes. The calculator shows what slow replies cost.
- Then, and only then, spend on ads. Pointed at a profile with 5 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.